VersaSTUDIO BT-12 is an easy-to-use Direct-To-Garment printer designed specifically for cotton fabrics. In just minutes, you can print full color photos or other graphics directly onto T-shirts, tote bags, interior décor and more to produce high-value personalized goods and specialty items. Its compact, desktop size fits anywhere, including locations with limited space, such as gift stores, kiosks, and apparel shops as well as at temporary events. With a minimal initial investment, the BT-12 provides profitable personalization services to draw more customers to your business.

Personalization Business from Your Desktop

With the VersaSTUDIO BT-12, you can perform direct-to-garment printing on cotton fabrics. Print full color photos or other graphics directly onto T-shirts, tote bags, interior décor, and more to produce high-value personalized goods and specialty items. The BT-12 desktop printer is perfect for small stores and temporary spaces, letting users jump-start their personalized printing business with a minimal initial investment.

Simple and Safe Operation

The BT-12 was designed to be powerful and easy to use at any experience level. Anyone can easily create original products of exceptional quality without special skills, training, or familiarity with printing. The optional cassette-type HB-12 finisher safely fixes the ink in the fabric while preventing exposure to high temperatures, so it can even be used in stores. “cotodesign” lets you create designs easily from a tablet* for effective sales at stores and events.

* A computer is required for printing.

Compact Modular Design

The BT-12 is ideal for desktop use. The printer can also be stacked on top of the HB-12 finisher to provide a complete printing process in the smallest possible space. Create unique personalized products even at stores or events where space is limited.

W × D × H *: 419 × 760.3 × 513 mm (16.5 × 29.9 × 20.2 inches)
* Dimensions are of the BT-12 (in operating mode) on top of the HB-12.

Clear Photo Reproduction

From T-shirts to tote bags, the BT-12 prints directly on white and other light-colored cotton fabrics*. And with a resolution of up to 1,200 dpi, even designs with photos print beautifully. With the BT-12, you can offer personalized products that are sure to attract customers.

* Fabric must have a cotton blend ratio of at least 50%.


Easy-to-Use Design Software

The BT-12 comes with Roland Design Software, which lets anyone create appealing designs. Simple operation screens make importing and editing images easy with no need for special knowledge or skills. Images can also be captured and imported from smartphones, allowing you to create original designs effortlessly.

Cotodesign expands your imagination

Our optional cotodesign software supports production and sales of original products. This software works with the BT-12 as well as other Roland DG products, the VersaSTUDIO BN-20 printer/cutters, the VersaUV LEF UV-LED printers used to produce original items, and the Laser Decorator LD-80 which applies foil transfer decorations. This wide-ranging usability lets you add value to products and provide a smooth purchasing experience for customers, further developing your customer base and offering easy ways to expand your services.

Model BT-12
Print resolution Max 1,200 × 1,200 dpi equivalent
Printable area A4 standard tray 291 × 204 mm (11.5 × 8.0 inches)
A5 tray 204 × 142 mm (8.0 × 5.6 inches)
Printable garment type Fabric 50 to 100 % cotton
Fabric thickness 4 mm (0.16 inches)
Operating environment Temperature 15 to 32°C (59 to 89.6°F)
Humidity 15 to 80 % RH
Interface USB 2.0 high speed, Ethernet (10BASE?T, 100BASE?TX)
Operating system Windows® 7/8.1/10, Mac OS X 10.11 or later
Power source 220?240 V: 50/60 Hz 0.6 A (when fully equipped)
100?120 V: 60 Hz 1 A (when fully equipped)
Power consumption Maximum 47 W
Energy Saver mode 220-240 V:1.8 W
100-120 V:1.7 W
External dimensions
(W × D × H)
Standby 399 × 682.8 × 292.5 mm (15.7 × 26.9 × 11.5 inches)
During Operating 399 × 760.3 × 292.5 mm (15.7 × 29.9 × 11.5 inches)
Weight Approx. 24 kg (53.0 lb.)
HB-12 Optional Finisher
Model HB-12
Power source 220-240 V: 50/60 Hz
120-127 V: 60 Hz
Power consumption 220-240 V: 980-1,160 W
120-127 V: 1,240 W
External dimensions
(W × D × H)
419 × 675 × 235 mm (16.5 × 26.6 × 9.3 inches)
Weight Approx. 16.5 kg (36.4 lb.)